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Introduction
1. What Are Cookies?
2. Why We Use Cookies
3. Types of Cookies We May Use
4. First-Party and Third-Party Cookies
5. Information Collected Through Cookies
6. Your Choices
7. Legal Basis and Consent
8. How Long Cookies Stay on Your Device
9. Third-Party Services and Embedded Content
10. Updates to This Cookie Policy
11. Contact Us
12. Cookie Inventory
Unsubscribe.ai LLC ("Unsubscribe.ai," "we," "us," or "our") uses cookies and similar tracking technologies on our website, landing pages, and related online services (collectively, the "Services"). This Cookie Policy explains what cookies are, how we use them, and the choices you may have regarding their use.
This Cookie Policy should be read together with our Privacy Policy and any other applicable notices we provide.
Cookies are small text files placed on your device when you visit a website or use an online service. They help websites function, remember your preferences, improve performance, and provide information about how users interact with the site.
We may also use similar technologies such as pixels, tags, scripts, local storage, and software development kits ("SDKs"). For simplicity, this Cookie Policy refers to all such technologies as "cookies" unless otherwise stated.
We may use cookies and similar technologies for the following purposes:
to make our Services work properly;
to keep our Services secure;
to remember your preferences and settings;
to understand how users interact with our Services;
to improve performance and user experience;
to measure the effectiveness of our communications and marketing; and
to support certain integrations, features, or third-party tools.
These cookies are required for the Services to function properly. They may enable core features such as page navigation, security, network management, login sessions, and fraud prevention.
Because these cookies are essential to the operation of the Services, they typically cannot be turned off through our cookie preference tools.
These cookies allow the Services to remember choices you make, such as language, region, user preferences, or other personalized settings, so we can provide enhanced functionality.
These cookies help us understand how visitors use our Services, such as which pages are visited, how users move through the site, and whether users experience errors. This information helps us improve the performance and design of our Services.
These cookies may be used to deliver more relevant advertising, measure campaign performance, or limit how often you see an advertisement. They may be set by us or by third-party advertising or social media providers. If Unsubscribe.ai does not currently use advertising cookies, this section is intended to apply only if and when such cookies are enabled in the future.
We may use cookies or similar technologies to help identify suspicious activity, prevent abuse, maintain platform integrity, and protect user accounts and data.
Some cookies are set directly by Unsubscribe.ai ("first-party cookies"), and some are set by third parties acting on our behalf or through services we use ("third-party cookies").
Third-party providers we use today include, for example:
product analytics providers (e.g., PostHog);
authentication providers (e.g., Google OAuth);
financial data connectivity providers (e.g., Plaid);
CRM, contact form, and chat widget providers (e.g., GoHighLevel / LeadConnector); and
hosting and infrastructure vendors.
These third parties may collect information according to their own privacy notices and cookie practices.
Depending on the type of cookie used, cookies may collect information such as:
IP address;
browser type and version;
device type and operating system;
language settings;
pages viewed and navigation paths;
dates and times of visits;
referring website or source;
interaction data;
approximate location derived from IP address; and
identifiers associated with your browser or device.
In some cases, information collected through cookies may be linked with other information we hold about you, as described in our Privacy Policy.
You may have several options to control or limit cookies.
Where available, you may manage your cookie preferences through our cookie banner or cookie settings tool. This tool may allow you to accept, reject, or customize certain categories of cookies.
Most web browsers allow you to control cookies through browser settings. You may be able to block or delete cookies, or set your browser to alert you before cookies are placed on your device.
Please note that if you disable certain cookies, some parts of the Services may not function properly.
Some mobile devices and apps provide privacy settings that let you limit tracking or reset advertising identifiers.
Where required by applicable law, we may recognize certain browser-based opt-out preference signals, such as Global Privacy Control, for relevant processing activities.
Where required by applicable law, we will request your consent before placing non-essential cookies on your device. You may withdraw your consent at any time through the cookie settings tool or other methods made available to you.
Strictly necessary cookies generally do not require consent because they are needed for the Services to operate.
Cookies may remain on your device for different periods of time:
Session cookies last only while your browser session is open and are deleted when you close your browser.
Persistent cookies remain on your device for a set period of time or until you delete them manually.
The exact duration depends on the specific cookie and its purpose. See Cookie Inventory below for typical durations of cookies used by the Services.
Our Services may use or contain third-party tools, widgets, integrations, or embedded content. When you interact with those features, third parties may place cookies or collect data through similar technologies.
We do not control third-party cookies in all cases, and their use is governed by the privacy and cookie policies of those third parties.
We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or business operations. When we make changes, we will update the "Last Updated" date at the top of this Cookie Policy.
If required by law, we will provide additional notice or obtain consent for material changes.
If you have questions about this Cookie Policy or our use of cookies and similar technologies, you may contact us at:
Unsubscribe.ai LLC
Email: privacy@getunsubscribe.com
The table below lists the cookies and similar technologies actively used by Unsubscribe.ai across the Services. Cookies set by third parties are governed by those third parties' own privacy and cookie practices. This inventory is reviewed quarterly and may be updated as integrations change.
| Cookie / Technology | Provider | Category | Purpose | Duration | Party |
|---|---|---|---|---|---|
| ua_session | Unsubscribe.ai | Strictly Necessary | Supports secure session management and authenticated access to the application. | Per session (configurable) | First-Party |
| cookie_consent | Unsubscribe.ai | Strictly Necessary | Stores the user's cookie consent preferences when the cookie banner is enabled. | 6–12 months, or as configured | First-Party |
| Google OAuth session cookies | Strictly Necessary | Set by Google during the "Sign in with Google" flow to authenticate users and protect the OAuth exchange. | Per session or as configured by Google | Third-Party | |
ph_<project>_posthog | PostHog | Analytics | Distinguishes anonymous visitors and measures product and website usage. PostHog is configured to respect Do Not Track and to capture identified profiles only. | Up to 12 months, or as configured | First-Party (set on getunsubscribe.com) |
| Plaid Link cookies | Plaid | Functional | Set during the Plaid Link flow to enable secure connection to a user-authorized financial institution. Governed by Plaid's privacy and cookie practices. | Per session or as configured by Plaid | Third-Party |
| msgsndr_id | GoHighLevel / LeadConnector | Functional | Identifies the visitor across GoHighLevel-powered features, including the embedded contact form and support chat widget, for lead tracking and messaging continuity. | Up to 12 months | Third-Party |
| ghlform_ / hl__ | GoHighLevel / LeadConnector | Functional | Set by the embedded contact form (served from client.deviatemedia.com, a GoHighLevel instance) to track form state, partial submissions, and lead attribution. | Session to 12 months, or as configured by GoHighLevel | Third-Party |
| lead-connecter-text-widget-input-values | LeadConnector | Functional | Stores user-entered values in the support chat widget so the conversation persists across page loads. | Local storage; until cleared or as configured | Third-Party |
| lead-connecter-text-widget-i18n-keys | LeadConnector | Functional | Supports language and display configuration for the support chat widget. | Session storage | Third-Party |
| lead-connecter-text-widget-prompt-dismissed | LeadConnector | Functional | Remembers whether a user dismissed the chat widget prompt so it is not shown again. | Local storage; until cleared | Third-Party |
| _lead-connecter-live-widget-message-data | LeadConnector | Functional | Supports live chat or widget message functionality. | Local storage; until cleared | Third-Party |